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How it works

From customer message to correct answer in seconds.

Every message goes through the same careful steps. If any of them fails, a person takes over.

Apply for the pilotFollow a message through
Four setup stepsEvery messageSafeguardsHuman handoff
SETUP

Live in four steps.
Set up together in the pilot.

No developers, no new app for your customers, no change to how they reach you.

Sample setup · Nothing is connected

Connect Shopify

Store addressmaison-noa.myshopify.com
Connecting…

What the AI can now check

OrdersStatus, items and totalsProductsSizes, colors and detailsInventoryWhat's in stock right nowFulfillmentPacked, shipped or delivered
EVERY MESSAGE

What happens to every message.
Nine checks, in order.

Pick a message and watch each check decide. If any check fails, the AI stops and a person takes over.

Pick a message
Hi! Where is my order #4821?
Answered on InstagramVerified, checked in Shopify and sent automatically.
  1. 1. Message arrivesInstagram message from Sarah
  2. 2. Understand the requestOrder status, return, availability…
  3. 3. Verify the customerOnly when order details are involved.
  4. 4. Check ShopifyReal order, shipment and stock data.
  5. 5. Check your policiesReturns, shipping, FAQ, your rules.
  6. 6. Write the replyIn your tone, in the customer's language.
  7. 7. Safety checkAnything that moves money needs approval.
  8. 8. Confidence checkNot sure? It hands over instead.
  9. 9. Reply or hand overSent on the same channel, or passed to your team.
Message arrives
SAFEGUARDS

Try the two rules
that keep it honest.

Customer verification, step by step

Order details are shared only after the customer enters the code sent to the email on the order.

Waiting for the codeCode emailed to s•••@email.com · valid for 15 minutes
Order #4821, sarah@email.com
Thanks! I've just emailed a 6-digit code to s•••@email.com. Please reply with it here.

Choose what the customer replies:

No endless loops

If a question stays unresolved, the AI stops trying and brings in your team.

AI is answering2 AI answers at most, then a person
Where's my refund for order #4790?
Your refund for order #4790 was issued on Monday. It usually reaches your card within 5–7 business days.

Reply as the customer:

Human handoff

AI when it can help.
Humans when they are needed.

The AI knows its limits. When a conversation needs judgment, it stops, tells your team why, and hands over everything they need.

Below 70% confidence, the AI hands over instead of answering. You can change this in AI settings.

When a person is needed

  1. The AI stops responding
  2. Your team gets a notification
  3. The conversation moves to the top of your Inbox
  4. Your agent sees the customer, the Shopify order and everything the AI did
  5. …and exactly why it was escalated
  6. They reply from your Inbox, and the customer gets it on Instagram or WhatsApp

Connect your store. Let AI handle repetitive customer support.

Join the founding pilot: a small group of Shopify stores, set up together with the founder. Nothing reaches your customers until you're ready.

Apply for the pilotTry the interactive demo
Storely

An AI customer support employee for Shopify stores.

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